GEO/AEO, AI Services & AI Automation For Drinks producers, importers, and merchants
Decentral AI
A UK-based AI Agency with a global reach.From fully custom AI automations & services, to building bespoke Generative Engine Optimisation (GEO) visibility plans. We work with all types brands & companies that specialise in wine, spirits and beers.
The Who
About Decentral AI
Decentral AI has been founded by Thomas Matthews, A multiple WSET (1/2/3 & 4 in-progress) trained wine marketing specialist. A digital marketing (SEO) veteran that has switched his focus to delivering bespoke GEO plans, AI services and AI automation workflows for wine, beers and spirit companies. We have been automating with AI since 2023, with 2026 seeing Decentral AI being born.
The Why
The Future Is Internal
In the rush to adopt AI, most businesses focus on the "outward", flashy tools.We believe the true power of using AI lies in your internal world, your data, your skills, and your time.With the rise of LLMs and AI, users searching habits, brand discovery and way they interact with the web is changing, let us guide you through this new world.
How We Work
The Partnership
The Discovery Call: We sit down (virtually) and listen to your goals, your big vision or project (max 45mins).
The Blueprint: We design a bespoke plan tailored to your team’s specific needs. No commitment needed at this stage, we present our findings and how we can work together.
The Integration: We work together, build, optimise and or deploy your workflows, we want to feel like a natural extension of your team. This could be a one-off project or a roadmap with a retainer (such as for LLM visibility).
The Evolution: AI moves fast. We stay in partnership with you to ensure your systems adapt and grow.
What We Stand For
Our Core Values as a Human-to-Human AI Company
People First: We are a human-to-human company that specialises in AI to enable us, not replace us.
Embracing & Adapting to Change: A culture that can grow, be proactive, pivot and move with the times.
Simplicity Always: Eliminating ineffective processes and clutter, ensuring we communicate in a no-BS and easy to understand way.
Focus Inward: Direct your energy and attention on your own internal world, thoughts, skills, emotions, rather than be consumed by external circumstances or other's opinions.
The Offering
What We Can Do
Workflow Architecture: We transform fragmented manual workflows into sleek, automated engines.
AI Enabled Voice Agents: Fully trained on brand guidelines and company policies to deliver the best user experience possible.
Content Engines: Stop wasting hours on distribution. We build AI systems that multiply your strategy across every channel.
Build Visibility in LLMs: We offer fully bespoke Generative Engine Optimisation plans to build your visibility in various AI tools (Claude, Co-Pilot, ChatGPT, Gemini, AI Overviews etc...).
The People Behind The Agency
Decentral AI is built on a "Human-to-Human" (H2H) partnership. What you see here isn't an AI-generated avatar or a polished corporate headshot, it’s just us.We don’t believe in fluff, we believe in the transparency required to build high-stakes internal systems.As the architects behind your automation, Thomas and Rebecca are the real people who show up to your Discovery Call, audit your workflows, and engineer your LLM visibility.We bridge the gap between complex tech and the people who use it, ensuring that while your systems are decentralized, your support is always direct.
What This Looks Like
GEO/AEO/SEO: 30-day rolling contract with an ideal timeframe of at least 3-months. Exact timings and details to be discussed, but plans start at £3,000, this is just to get a sense of the price.
AI Services & Workflow Automation: Whether you need an AI Voice agent, a highly advanced customer service chatbot (try ours to get a taste) or an AI-enabled workflow, this is a bespoke service similar that requires an in-depth discovery call first.
A Deeper Understanding
What Is GEO/AEO/SEO?
As the search landscape continues to evolve, two emerging disciplines are becoming increasingly important for maintaining and growing online visibility.GEO (Generative Engine Optimisation):
Generative Engine Optimisation is the practice of optimising your website's content and presence for the new wave of AI-powered search experiences, most notably Google's AI Overviews. As search engines increasingly generate direct answers rather than simply listing links, ensuring your content is structured and positioned to appear within these generated responses is becoming a critical extension of traditional SEO.AEO (Answer Engine Optimisation):
Answer Engine Optimisation focuses on preparing your website to be included, referenced and cited by Large Language Models (LLMs) such as ChatGPT, Claude, Copilot and Perplexity. As more users turn to these tools to research products, services and brands, appearing within AI-generated responses represents a significant and growing source of visibility and trust.Together, GEO and AEO sit alongside traditional SEO as the next frontier of organic visibility.Rather than replacing existing best practices, they build on them, rewarding sites that produce clear, authoritative and well-structured content that both search engines and AI models can confidently reference and recommend.